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 » TrueConnection 2008 » Home » Conference Agenda » Keynote: Best Practices World-Class Sales Forces

The Best Practices of World-Class Sales Forces

Presenter: Jason Jordan, Principal of Mercer

What are innovative sales forces doing today that differentiates themselves in the eyes of their customers? How do they recruit, train, enable, and manage their salespeople to create a competitive advantage? Come discover the best practice benchmarks of the 4 top sales forces in the country, as chosen by the buyers they serve.

Featured Keynote

Best Practices in World-Class Sales Forces
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Jason Jordan 
Principal of Mercer

photo of Jason Jordan of MercerA principal in Mercer's Sales Effectiveness consulting business, Jason is a recognized thought-leader in the domain of consultative selling, with a particular focus on large business-to-business sales forces. For more than 10 years, Jason has consulted internationally in industries such as technology, financial services, telecommunications, manufacturing, distribution, healthcare, and hospitality.

Before joining Mercer, Jason was co-founder and president of Go To Market Partners, a sales strategy consulting firm chaired by Neil Rackham, author of SPIN® Selling and Rethinking the Sales Force. Jason is a passionate advocate of the sales profession and is currently a board member of The Sales Centre at Ohio University, one of the few schools in America with a dedicated sales curriculum. He earned an Economics degree with honors from Duke University and an MBA from The Darden School at the University of Virginia.
  

 
 
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